Three pillars.
One mission: your growth.

Every service Avicenna offers is engineered around a single outcome — sustainable, compounding growth for your medical practice.

01Organic Social & Content→02Paid Ads — 90-Day Program→03SEO & LLM Optimization→
Growth Pillar One

Organic Social & Content

In healthcare, patients choose providers they trust before they ever book an appointment. Our organic social strategy positions your clinicians as the foremost authorities in their specialty — turning your social channels into a consistent engine of credibility, education, and community.

We develop platform-native content that speaks to both the patient's fears and aspirations, using clinical expertise as the differentiator. The result is an audience that follows, shares, and converts — because they trust you before they've ever walked through your door.

What's included
→Monthly content calendar & strategy sessions
→Full account management — Instagram, TikTok & YouTube Shorts
→Short-form video scripting & production guidance
→Authority-building thought leadership content
→Community engagement & DM management
→Brand voice development & style guide
→SEO-aligned captioning & hashtag strategy
→Monthly performance analytics report
Best for

Practices building long-term brand equity, clinicians who want to be known as the go-to expert in their specialty, and groups establishing a digital presence ahead of expansion.

What it does for your practice

Your clinicians recognized as category authorities, with compounding organic growth across Instagram, TikTok, and YouTube Shorts — and inbound patient inquiries that don't depend on ad spend.

Growth Pillar Two

Paid Ads — 90-Day Program

Our proprietary 90-day Meta Ads framework is engineered for medical practices serious about measurable return. We don't run generic campaigns — we build data-driven funnels that match your services to the patients most likely to convert. Every creative, every audience, every offer is evaluated against ROI.

By day 90, your campaigns run at peak efficiency with a proven creative library, validated audience segments, and a system that continues compounding rather than requiring constant rebuilds.

What's included
→Full Meta Ads account setup & technical audit
→Custom creative production (static, video, carousel)
→A/B testing frameworks across all campaign variables
→Retargeting & lookalike audience builds
→Landing page copy & conversion optimization
→Pixel installation & conversion tracking setup
→Bi-weekly performance reports & strategy calls
→Full campaign handoff documentation at close
The three-phase methodology
01
Days 1–30

Test

Deploy multiple creative variations, audience sets, and offer hooks. Gather real performance data without assumption. Identify which combinations generate qualified patient leads at the lowest cost per acquisition.

02
Days 31–60

Condense

Cut underperformers ruthlessly. Consolidate budget behind proven creatives and audiences. Refine messaging, hooks, and calls-to-action based on real conversion data — not guesswork.

03
Days 61–90

Perfect

Scale winning campaigns for maximum ROAS. Fine-tune retargeting and lookalike sequences. Deliver a fully optimized, self-sustaining ad system ready for long-term deployment.

Best for

Med spas, aesthetics clinics, dental practices, and any clinic with a clear paid offer or service that converts in < 30 days from first patient touch.

What it does for your practice

Qualified patient inquiries flowing into your booking system within 30 days — with a transparent cost-per-lead metric and a fully optimized ad system you own at the end of month 90.

Growth Pillar Three

SEO & LLM Optimization

The way patients find healthcare providers is evolving — and most practices are only optimized for yesterday's search. We future-proof your digital presence across both traditional Google search and the rapidly growing AI-driven search landscape (ChatGPT, Perplexity, Claude, Google AI Overviews).

Our dual-channel approach ensures that whether a patient types a query into Google or asks an AI assistant for a recommendation, your practice is the answer they receive. This is long-term, compounding organic growth — the highest-ROI channel for any medical practice operating beyond a 12-month horizon.

What's included
→Full technical SEO audit & remediation
→Keyword research & local search strategy
→On-page optimization (meta, headers, schema markup)
→Google Business Profile management & optimization
→Medical authority content & long-form blog production
→LLM entity optimization & structured data markup
→Citation building & directory management
→Monthly ranking, traffic & AI visibility reporting
Best for

Established practices, multi-location groups, and clinicians with a 12-month-plus growth horizon who want to dominate organic discovery in their specialty and geography.

What it does for your practice

Top-of-Google rankings for high-intent local searches and visibility when patients ask AI assistants — a compounding organic channel that reduces dependency on paid ads as it scales.

Common questions.

How much does medical marketing cost with Avicenna?+

Avicenna's services are priced as monthly retainers tailored to each practice's size, market, and goals. The investment varies based on whether a practice engages one, two, or all three of our service pillars. We share specific pricing during the discovery call after understanding your practice's current marketing posture and growth targets.

Do I have to use all three Avicenna services?+

No. Each of our three service pillars — organic social, the 90-day Meta Ads program, and SEO and LLM optimization — operates as a standalone engagement. Many practices begin with one and expand to others as they see results. Our most successful clients tend to engage all three because the channels compound, but it is not required.

Why does Avicenna only manage Instagram, TikTok, and YouTube Shorts?+

These three platforms are where the highest-quality patient acquisition happens for medical and wellness practices in 2026. Instagram drives trust and conversion through visual storytelling; TikTok delivers organic reach for educational clinical content; YouTube Shorts builds long-form authority and search visibility. We focus where the ROI is strongest rather than spreading thin across every platform.

What makes the 90-Day Meta Ads program different from other agencies?+

The 90-Day Meta Ads program is structured into three deliberate phases — Test, Condense, Perfect — rather than running open-ended campaigns. Month 1 deploys multiple creative, audience, and offer variations to gather real data. Month 2 cuts underperformers and consolidates budget behind winners. Month 3 scales optimized campaigns to maximum ROAS. By day 90, practices have a fully optimized, self-sustaining ad system rather than ongoing spend with unclear results.

What is LLM optimization and why does my medical practice need it?+

LLM optimization is the process of making a medical practice discoverable when patients ask AI assistants like ChatGPT, Perplexity, Claude, or Google AI Overviews for healthcare provider recommendations. As more patients begin their search by asking AI rather than Google, practices that are optimized for AI retrieval — through entity-based structured data, authority content, and citation building — will dominate this emerging discovery channel. Most agencies aren't offering this yet.

How long until I see results from medical SEO?+

Traditional medical SEO typically begins showing measurable ranking improvements within 3 to 6 months and significant compounding traffic by month 9 to 12. LLM optimization can show results faster — often within 30 to 90 days — because AI search engines update their training data and retrieval systems more frequently than traditional search algorithms. Both compound dramatically over time.

Not sure which pillar you need?

Schedule a no-obligation discovery call. We'll audit your current marketing, identify your biggest growth opportunities, and tell you exactly how we'd approach them.

info@avicennamarketing.com
973-200-0233